Website Design

Website Design & STRATEGY

A website that converts, not just impresses

Most websites look fine and do nothing. Traffic arrives, visitors scroll — and then they leave without enquiring, without booking, without remembering why they were there.

The problem isn’t your business. It’s your website’s strategy. Or lack of one.

Choose Your Package

Every website project at Tina Jenner Designs starts with strategy because a beautiful site that doesn’t convert is just an expensive brochure. Both packages are built around your goals, your clients and what your site needs to do.

Starter Site

A focused, strategy-led website for businesses ready to move beyond DIY. Clean, conversion-optimised and built on your brand so you look credible and get enquiries from day one.

  • Strategy session + sitemap planning
  • UX wireframe (mobile + desktop)
  • Up to 5 pages (Home, About, Services, Portfolio, Contact)
  • Mobile-responsive design
  • Basic SEO setup 
  • Google Search Console setup
  • Launch + handover

3–4 weeks from project kickoff. Includes one round of revisions.

Best for businesses that have outgrown their DIY site or are launching for the first time. You know what you do and who you serve, you just need a site that actually shows it.

Ready to level up?

Full Site

A comprehensive, strategy-first website build for businesses where the site is the primary sales channel. Deep discovery, full UX wireframing, copywriting support and a complete design that works as hard as you do.

  • Deep-dive strategy session
  • Wireframing
  • Copywriting support 
  • Up to 8 pages
  • Mobile-responsive design
  • Full SEO setup + Google Analytics
  • Google Search Console + sitemap submission
  • Speed + performance optimisation
  • Launch + full handover session

5–7 weeks from project kickoff. Includes two rounds of revisions.

For established businesses where the website is the primary sales channel and you’ve hit the ceiling of what a DIY build can do. You’re ready to invest in something that works properly.

Ready to level up?

What It's Like to Work Together

A website project shouldn’t feel overwhelming. Here’s exactly what the experience looks like when you work with Tina Jenner Designs from first conversation to launch day.

Step 1: Discovery & Strategy
We start with a strategy session mapping your goals, your audience, your sitemap and the purpose of every page. No design decisions are made until the strategy is right.
Step 2: UX Wireframing
Before anything looks good, it needs to work well. We wireframe the full site structure so the layout is solving the right problems before design begins.
Step 3: Design
Your website comes to life visually, built on your brand identity, designed for conversion. You'll see the full design before a single line of code is written.
Step 4: Build & Review
We build your site in SquareSpace, Shopify or ShowIt. Mobile-first. You'll get a link to review, test and request revisions before anything goes live.
Step 5: Launch & Handover
Go-live day is smooth because we've planned for it. You'll receive a full handover including a walkthrough so you can confidently manage your own site from day one.

Design Add-Ons

Already have a website but need something extra? Or want to bolt on additional support to your website project? These add-ons are designed to work seamlessly with your new site.

Brand Refresh

Your website is done but your brand needs to catch up. A Brand Refresh updates your visual identity so everything looks cohesive and intentional across your site and beyond.

  • Brand audit (review of existing logo, colours, fonts)
  • Updated colour palette
  • Refined typography system
  • Logo refinement or light redesign
  • Updated brand style guide
  • All revised files delivered (PNG, SVG, PDF)

1–2 weeks. Ideal to book alongside or immediately before your website project for a seamless rollout.

Not sure if you need a refresh or a full rebrand? We’ll help you figure that out first.

Design Intensives

Need focused design work done fast? A Design Intensive is a dedicated day (or two) where we lock in, work through a defined scope and deliver. No back and forth, no waiting weeks for a result.

  • 1 or 2-day intensive session
  • Defined scope agreed before we start
  • Website page designs or updates
  • Brand collateral pieces
  • Landing page design
  • Social media template set
  • Final files delivered same day or next day

Scope is agreed upfront so you know exactly what you’re getting.

You book a date, we agree the scope, and on the day we deliver. Ideal for urgent projects, launches, or when you just need things done properly and fast.

Not sure if an intensive is right for your project? Get in touch and we’ll let you know.

Is This Right for Me?

A few honest questions before you enquire.

A website project is a real investment in time, money and energy. Here’s how to know if now is the right moment.

You're Ready If...

These are the signs that a new website is the right investment for your business right now.

You have visitors coming in but they’re not converting. The problem is almost always the site’s strategy, structure or copy, not your offer.

You cringe when you send people to your website. It doesn’t look like the business you’ve become and you know it’s costing you clients.

Your DIY site got you started, but now you’re limited. You need flexibility, speed and a site that can actually grow with your business.

Ready to get started? Let’s map out your website project.

You Might Want to Wait If...

Good timing makes for a better website. Here’s when it’s worth waiting.

If your services, pricing or target client are still in flux, a website built now will need rebuilding in six months. Get the strategy clear first, then we build.

A quality website is an investment. If you’re not in a position to do it properly, it’s worth waiting until you are rather than settling for something that won’t move the needle.

That’s completely okay. Contact us and we’ll help you figure out exactly what your site needs to do before you commit to anything.

Not sure which way to go? Contact us and we can guide you and give clarity.