Brand Design
Brand Design & STRATEGY
Your foundation for recognition, trust and growth
Your brand is more than a logo, it’s the way your business is remembered.
We craft thoughtful, cohesive brand identities that reflect your story, connect with your audience, and position your business for growth. Whether you’re building from scratch or rebranding with purpose, our identity packages bring clarity and consistency to your visual presence.
Choose Your Package
Every brand project at Tina Jenner Designs starts with strategy, because good design without direction is just decoration. Both packages below are built around your business goals, your audience and the story you need to tell.
Mini Brand
A strategic, focused brand package for businesses that need a clear visual identity without the full build-out. You’ll start with a brand positioning overview so your design has real direction then we bring it to life.
What's Included
- Brand strategy questionnaire + positioning overview
- Logo suite (primary, secondary, submark)
- Colour palette
- Typography system (2–3 fonts)
- One brand pattern or texture
- Brand style guide (PDF)
- All final files (PNG, SVG, PDF)
Timeline
2–3 weeks from project kickoff. Includes one round of revisions.
Who It's For
Best for startups, side hustles, and small businesses launching for the first time or businesses that need a refresh without a full rebrand. You know who you are, you just need the visuals to match.
Ready to level up?
Full Brand
A comprehensive brand identity built on deep strategy. We go all in — from a full discovery session and messaging framework through to a complete, cohesive visual system. For businesses ready to show up with confidence and consistency everywhere.
What's Included
- Deep-dive brand strategy session (90 min)
- Brand positioning + messaging framework
- Tone of voice guide
- Logo suite (primary, secondary, submark, favicon)
- Full colour palette
- Typography system (3–4 fonts)
- Brand patterns, textures, and graphic elements
- Brand photography direction (mood board)
- Brand style guide (PDF — full)
- All final files (PNG, SVG, PDF)
Timeline
4–6 weeks from project kickoff. Includes two rounds of revisions.
Who It's For
For established business owners ready to scale or those starting something they’re serious about from day one. You want a brand that works hard, looks intentional and feels completely you.
Ready to level up?
What It's Like to Work Together
Creating a brand identity is a journey and we’re with you every step of the way. Here’s what the experience looks like when you work with Tina Jenner Designs.
Design Add On's
Your brand is built now let’s put it everywhere it needs to be. Brand collateral turns your visual identity into real-world touchpoints that make a lasting impression.
Brand Collateral
Designed to match your brand perfectly, each piece is crafted with intention so your business looks polished and professional at every point of contact.
Optional Inclusions
- Business card design
- Letterhead + email signature
- Presentation template
- Packaging design
- Signage or banner design
- Brand stationery suite
- Social media templates (Canva)
Mix and match — we’ll quote based on what you need.
Timeline
2–4 weeks depending on scope. Individual pieces can be turned around faster.
Got something specific in mind? Get in touch and we’ll work it out together.
Website Design
Your brand is built now let’s make sure your website matches. A website designed around your new brand identity means a consistent, intentional presence everywhere your clients find you.
What's included
- Strategy-led website design
- Built on your new brand identity
- Mobile-responsive design
- Up to 5 pages (Home, About, Services, Portfolio, Contact)
- Basic SEO setup
- Launch-ready handover
Want to see more? Explore Website Design →
Timeline
4–6 weeks. Best booked as a continuation of your brand project for a seamless handover.
Already have a brand? We can create templates to match what you’ve got.
Is This Right for Me?
A few honest questions to help you decide.
Brand design is an investment — in your business, your confidence and how the world sees what you do. Here’s how to know if now is the right time.
You're Ready If...
These are the signs that brand design is the right next move for your business right now.
Your business is up and running
You’ve launched or you’re close. You have clients, a service, a product. Brand design works best when there’s a real business to build it around.
You know what you do (and who you do it for)
You don’t need everything perfect, but you have a clear sense of your offer, your audience and the kind of clients you want to attract. The strategy component will help sharpen it but the foundation needs to be there.
You're tired of DIY-ing it
You’ve outgrown Canva, a quick logo or a brand that never felt quite right. You’re ready to invest in something built on strategy. Mini Brand or Full Brand, depending on the depth you need.
Ready to get started? Fill out the project enquiry form and we’ll be in touch within 1–2 business days.
You Might Want to Wait If...
Good timing makes for a better outcome. Here’s when it might be worth holding off.
You're still figuring out your offer
If your service offering, pricing or target client is still in flux, a brand built now might not fit the business you’re growing into. Nail your direction first even a few more weeks of clarity makes a real difference.
Your budget isn't quite there yet
Quality brand design is an investment. If stretching to reach the budget would put pressure on your cash flow, it’s worth waiting until it feels comfortable, not anxious. Good design is most powerful when you can actually use it.
You're not sure what you want
If you’re unsure what direction to take your brand, that’s completely fine, it just means a strategy session first might serve you better than jumping straight to design. Reach out and we’ll point you in the right direction.
Still have questions? Reach out anyway, a quick conversation often helps more than any FAQ page.
